Tag Archives: time and motion

Graphic Design

When evaluating “AH” by K Michel and Dirk Vis, I find the most intriguing part to be the time and motion of the piece. The author takes an idea and finds a way to better display it so that the viewer is able to see each word for its own value, separate of the sentence. This is another aspect of lightness for the piece. The author is able to break down the sentence into individual words that make up an idea. This takes the weight of the sentence off, allowing the lightness of each word to shine.


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Filed under Lightness